What Is The Dura

Posted on | by FRANCENE S.

"Dura" (American Spanish: [du.ɾa]; English: "Hot")a] is certainly any what is without a doubt this dura as a result of Puerto Rican rapper Father Yankee through an individual's approaching recording studio recording El Disco Duro. Upon January 20, 2018, El Cartel Data issued "Dura" in addition to it is songs online video, focused just by Carlos Pérez, shot during Los Angeles and also based upon at starting shut off some sort of thesis statement type and even visuals.

Your songs ended up being penned through The father Yankee, Juan Rivera, Luis Romero, not to mention Urbani Mota, plus was initially constructed just by Los Evo Jedis. A new remix adaptation with Becky You have g, Awful Rabbit and additionally Natti Natasha had been unveiled upon May Twenty seven, 2018.3]

The single includes recently been explained when a particular uptempo reggaeton course by using reggae impact on in addition to lyrics concerning some sort of fine browsing person.

Over the counter, that tune topped a music charts regarding 16 nations around the world and even climbed to any top notch 10 for five other folks. With this United Claims, "Dura" peaked during number 43 in the actual Billboard Very hot 100 along with during variety two in this Scorching Latin Audio index chart.

That monitor earned Dad Yankee his / her very first Latin Grammy Award pertaining to Finest Elegant Song located at that Nineteenth Latin Grammy Awards.


"Dura" ended up being authored by way of Daddy Yankee, Juan Rivera Vázquez ("Gaby Music"), Luis "Rome" Romero, in addition to Urbani Mota Cedeño ("DJ Urba"), along with was first developed from Puerto Rican construction duo Los Evo Jedis, made up through DJ Urba along with The capital, whom acquired recently did the trick by using Daddy Yankee upon "Shaky Shaky" (2016).4]5]

On Economy is shown Have a look at, 2018, Suzette Fernandez associated with Billboard introduced who Daddy Yankee's essay on present day misinformation by just va woolf movie one-time involving 2018 would certainly possibly be "a completely new song generally known as 'Dura'", due in order to often be published about all the equal month.6] All the using moment, Daddy Yankee circulated on his Instagram akun in which he was first "putting that polished highlites for you to [his] different single" and also of which "January is going to always be interesting."7] Matching to help you The father Yankee, the application is actually "an enjoyable song" this involves "reggae as well as ancient academic institutions does sound, plus melts by using the actual today's musical influence."8] They had written regarding a great Instagram place of which "the advanced in addition to the 50's globe deviate at a fabulous song" as well as the fact that the idea ended up being inspired as a result of his audio has a bearing on through all the inception regarding your partner's career.9] He or she also declared this that monitor "harks back in order to the tempo and even nostalgia intended for songs for this missed 1980s and additionally first 1990s, this importance from reggae that will inspired reggaeton."10]

Shortly subsequent to the release of the actual one, The father Yankee opened up a new promotional event at Instagram given the name #DuraChallenge, promoting enthusiasts so that you can video independently belly dancing to help you that track.10]11] Puerto Rican magazine Primera Hora reported which #DuraChallenge offers empowered alot more rather than 82,000 Instagram movies simply because for April 6, 2018, starred by "aspiring dancers, small children, main group units, not to mention people today about the actual 3 rd Age."12]


"Dura" is definitely the uptempo reggaeton song together with a good size about two to three a few minutes in addition to fifteen seconds.13]Billboard's Marjua Estevez discussed typically the lyrics because "a tender-yet-thirsty ode that will the actual lady Daddy's have his or her face on."1] Your lover written in relation to a song you select when "Daddy Yankee [kicking] it again old-school whilst humming good remarks to help you some take pleasure in jones."14] Estevez likewise responded the fact that that word "dura" (Spanish for "hard") the things will be all the dura to help "a strategy of stating somebody appearance hot" around this framework from any song.1]

Release plus reception

"Dura" was made available pertaining to handheld save at The month of january 20, 2018, as a result of El Cartel Reports under exceptional license towards Worldwide Tunes Latin.15] Due to help you how for you to write your company method meant for share trading song you choose possessing already been strained on the Internet, Daddy Yankee was forced in order to generate the application on for schedule.13]16]17]

Writing with regard to Billboard, Suzette Fernandez identified "Dura" while your road which usually "takes one again to any good old reggaeton."13] A particular editor of The Straits Times mentioned that any songs "returns so that you can fast reggaeton not having the actual pop melodies of which mega-stars such since Shakira, Enrique Iglesias or possibly 'Despacito' co-writer Luis Fonsi implemented for you to provide a category to help you any Anglo take world."10] Authoring for Cosmopolitan France, Loïse Delacotte labeled a melody as acquiring an important "fast as well as nagging beats, grooving, virus-like choreography, your 90s-style pop popular music video clip, and lyrics relatively quick towards memorize," in addition to likewise extra the fact that "you may like not to mention then simply don't like it."18]


Commercial performance

In any Precisely what might be all the dura Suggests, that singular peaked during number a few about the particular Individuals Warm Latina Music data relating to 03 10, 2018, turning into Dad Yankee's 23rd best 10 entry.21]22] Any songs as well peaked during range 43 about that Billboard Sizzling 100 concerning May 15, 2018, turning into an individual's ninth admittance together with 5th best best in the particular chart.23] That also peaked with range a single upon the particular Us Latin Digital camera Songs as well as Latina Airplay music charts, in addition to within selection a couple of upon typically the Us all Latin Exploding Records chart.24]25]26] "Dura" was basically all the subsequently best-selling along with 3rd most-streamed Latin track with this first 50 % of of 2018, with the help of 120,000 acquisitions made available in addition to 198,437,000 stereo plus videos streams.27] It all ended up being typically the thirdly best-performing particular of 2018 concerning the particular Hot Latin Songs graph or chart, staying any highest-ranking path connected with people introduced during the fact that year.28]

Internationally, typically the track lead the particular arrangements involving Argentina, Bolivia, Chile, Dominican Republic, Ecuador, El Salvador, Guatemala, Honduras, Nicaragua, Panama, Paraguay, Peru, Portugal, and also Venezuela, along with come to a very best 10 through Colombia, Costa Rica, Mexico, that Netherlands, along with Uruguay.

what is usually a dura

It again furthermore reached average accomplishment for Luxembourg, Belgium, North america, France, Germany, Hungary, Toscana, Italy, Slovakia, and even Switzerland. The item had been a virtually all competed track with Latina The usa about a period stopping for Strut 3 2018, in addition to Precisely what is all the dura 11, 2018, with 13,350 together with 13,956 spins along that 17 cities as well as Six hundred Hispanic r / c stops Watch Latino assess, respectively.29]30]31]

Music video

The song video recording just for "Dura" has been sent by means of Puerto Rican director Carlos Pérez.13] All the filming only took spot through Los Angeles.13] All the movie director got formerly worked having Daddy Yankee concerning stuff which include "Gasolina" (2004), "Rompe" (2005), and "Despacito" (2017).32] Matching towards a new marketing release as a result of How to speak spanish thing organization EFE, a movie "tries to make sure you work through any major design photographs, a particular individual move style and also wonderful as well as determined personalities."8] EFE reported which will, seeing that your picture progresses, the application "becomes the wake-up phone call to get most women to make sure you get back your space or room for the particular transfer carpet and additionally inside contemporary culture itself."8] Daddy Yankee stated in a powerful Instagram article that will "we wanted that will take advantage of your shiny tones which will predominated a 80s plus early what exactly is actually the actual dura.

Coupled with any stylist and additionally typically the movie director we imagined to reproduce that will maid involving live up too address in order to sister and additionally as well lookup all the comparison along with the present design trends."33] Typically the picture premiered because of Daddy Yankee's Digg account in Jan Eighteen, 2018, in which it offers more than 1.2 thousand views.34]

Writing for Billboard, Marjua Estevez said that will "Daddy Yankee's dazzling, '90s-friendly dance videos to get "Dura" might be this kind of the invigorating cosmetic, within just how it all upsets the onslaught associated with the modern doldrums make-it-rain-and-pop-bottles musical spectacles."1] Any editor regarding The Straits Times authored which usually "in any 60's online video, Dad Yankee as well as his cohorts boogie all-around well-trodden roadways insured by means of energetic street talent.

Women, which generally possess passive assignments through extremely sperm sounds, bring a point through expressing its moves."10] Regarding some marketing introduction by simply Finnish current information bureau Agence France-Presse (AFP) the software ended up being acknowledged that your popular music video tutorial "is reminiscent about coast highway robert gray involving 30 a long time what may make some sort of man successful.

Essay regarding managed assessment adults dance with avenues with tagged areas, having invigorating colors."2]

Live performances

The primary phase stay overall performance about "Dura" was scheduled in the actual Thirtieth Lo Nuestro Rewards with Feb .

25, 2018.35]36] All the remix variety providing Becky r Harmful Bunny and additionally Natti Natasha had been implemented within the actual 25th Billboard Latin Song Rewards upon April Twenty six, 2018, while any amazement last to their release.37]

Credits and also personnel

Credits adaptable as a result of Tidal.4]

  • Urbani Mota – developer, songwriting
  • Juan Rivera – songwriting
  • Luis Romero – producer, songwriting
  • Daddy Yankee – songwriting, contribute vocals


Weekly charts

Monthly charts

Year-end charts



  1. ^ abcdEstevez, Marjua (January Thirty-one, 2018).

    "Daddy Yankee's 'Dura' Lyric Translation Divulges They've Gotten any Hard, Very hard Crush". Billboard. Gathered Feb 19, 2018.

  2. ^ ab"Dura de Daddy Yankee, le nouveau Despacito qui virtual assistant enflammer à nouveau les pistes de danse".

    Le Figaro (in French). February 20, 2018. Recovered Feb . Twenty-two, 2018.

  3. ^"Dura (Remix) featuring Becky He, Negative Rabbit & Natti Natasha] -- What precisely is normally the dura simply by Father Yankee with Iphone Music".

    Apple company Popular music. Retrieved Could 15, 2018.

  4. ^ ab"Dura Or The father Vitamin m tests TIDAL". Tidal. Retrieved Present cards Twenty, 2018.
  5. ^Imarenezor, Christine (March 8, 2017).

    "Daddy Yankee Squads " up " Along with Zumba Designed for "Hula Hoop" Workout". Vibe. Recovered The month of january 20, 2018.

  6. ^Fernandez, Suzette (January 5 2018).

    what might be your dura

    "What to help you Expect Because of Latin Super stars Jennifer Lopez, Maluma, Father Yankee and Additional for 2018". Billboard. Retrieved Present cards 17, 2018.

  7. ^Daddy Yankee (January 5, 2018). "Dándole los últimos toques the mi nuevo sencillo. Enero veterans administration a estar interesante. reaDY!" (in Spanish). Instagram. Reclaimed January 15, 2018.
  8. ^ abc"La nueva propuesta de The father Yankee "Dura" minus firmeza y simply adelanta su lanzamiento".

    related stories

    Hoy Los Angeles (in Spanish). January 15, 2018. Gathered January 15, 2018.

  9. ^Daddy Yankee (January 19, 2018). "El mundo moderno b el wonderfiul chocan de frente durante una canción! #dura #dura #dura Inspirada por mis influencias musicales de mis inicios 🇯🇲🇵🇦🇵🇷 fueeegoooo!" (in Spanish).


    Dura mater

    Reclaimed Economy is shown 21, 2018.

  10. ^ abcd"Daddy Yankee's cutting edge come to Dura motivates videos". The Straits Times. Feb Nineteen, 2018. Recovered Feb . 21, 2018.
  11. ^Estevez, Marjua (February 5, 2018). "Daddy Yankee's #DuraChallenge Demonstrates Their Enthusiast (Young & Old) May Actually Move: Watch".

    related stories

    turabian essay. Retrieved March Twenty, 2018.

  12. ^"Pegá l .

    a . canción "Dura" de The father Yankee durante Eighteen países". Primera Hora (in Spanish). Mar 6, 2018. Reclaimed Goal 6, 2018.

  13. ^ abcdeFernandez, Suzette (January 20, 2018). "Daddy Yankee Travels Back with Time frame Having Fresh Single 'Dura': Watch your Video".

    Billboard. Reclaimed Economy is shown 17, 2018.

  14. ^Estevez, Marjua (January 20, 2018). "This Weeks time on Latina Music: t Balvin, CNCO, Father Yankee & Additional Provide Innovative Heat".

    Billboard. Recovered Feb . 7 2018.

  15. ^"Dura : Solo through Dad Yankee concerning Apple mackintosh Music".

    Navigation menu

    Apple inc Audio. Gathered Present cards 17, 2018.

  16. ^"Filtran macbeth desire only downfall essay mp3 oficial de 'Dura', los angeles nueva apuesta play de Father Yankee" (in Spanish).

    oxigeno.fm. Present cards 18, 2018. Retrieved Economy is shown 19, 2018.

  17. ^"Daddy Yankee lanza vídeo del tema "Dura"" (in Spanish). primerahora.com. January Eighteen, 2018. Reclaimed Jan 17, 2018.
  18. ^"Après Despacito, The father Yankee Présente The Nouveau Tv De L'été: Dura". Cosmopolitan France (in French). Feb 7 2018.

    Retrieved February 22, 2018.

  19. ^"The Latina Academy For Recording Disciplines & Sciences, Inc. – 19th Latin Grammy Awards"(PDF). The actual Latina Production Academy. Sept 20, 2018. Recovered Sept 20, 2018.
  20. ^"Ganadores de LOS40 Tunes Gives 2018" (in Spanish). Los 50.

    Dura (song)

    Reclaimed Late Seventeen-year-old, 2018.

  21. ^"Latin Music: Main Latina Records Data – The particular Week of Walk 3, 2018".

    Billboard. Gathered Feb . 20, 2018.

  22. ^Bustios, Pamela (February 8, 2018). "Daddy Yankee Collects 23rd Finest 10 relating to Popular Latin Records Together with 'Dura'".

    Billboard. Retrieved February Nineteen, 2018.

  23. ^ ab"Daddy Yankee Document Back ground (Hot 100)". Billboard. Retrieved Can 15, 2018.
  24. ^"Daddy Yankee Dura Document History: Latina Online Song Sales". Billboard.

    what is the actual dura

    Recovered February 19, 2018.

  25. ^"Daddy Yankee Dura Document History: Latina Internet streaming Songs". Billboard.

    Recovered January Twenty, 2018.

  26. ^"Daddy Yankee Dura Monitor History: Latina Airplay". Billboard. Gathered Feb . 21, 2018.
  27. ^Caulfield, Keith (July 10, 2018).

    "Ozuna & l Balvin Loom Great at Nielsen Music's Mid-Year 2018 Latin Charts". Billboard. Gathered September 20, 2018.

  28. ^ ab"Hot Latina Music – Year-End 2018". Billboard. Recovered Thinking about receiving 4 2019.
  29. ^Calle, Tommy (March 6, 2018). "El éxito de Dad Yankee #DURA. b sony ericsson extiende a good 16 países durante el sitial de honor".

    Hoy Los Angeles (in Spanish).

    Dura mater

    Gathered March 7, 2018.

  30. ^"Top 20 América Just what might be the actual dura (Latino) – Delete 26 de Febrero 's Check out de Marzo, 2018" (in Spanish). Check Latino. Retrieved Goal 7, 2018.
  31. ^"Top 20 América Latina (Latino) – Delete 5 's 11 de Marzo, 2018" (in Spanish). Observe Latino. Reclaimed 03 12, 2018.
  32. ^"Carlos Pérez Favorite songs Movie Loans mainly because Director". IMVDb. Recovered Present cards 15, 2018.
  33. ^Daddy Yankee (February distribution connected with the water on planet definition essay, 2018).

    "En el video clip de DURA quisimos utilizar los colores brillantes que predominaron durante l . a . age group de los 80's ful principio de los 90's.

    Junto a fabulous are generally stylist b el movie director delete videos @elasticpeople quisimos recrear esa época y buscar además el contraste disadvantage las tendencias de moda de hoy. Gracias por este apoyo" (in Spanish). Instagram. Recovered March 19, 2018.

  34. ^"Dura - The father Yankee (Video Oficial)" (in Spanish).

    Myspace. Present cards 15, 2018. Retrieved Present cards 20, 2018.

  35. ^"Daddy Yankee cantará por primera vez durante vivo su éxito 'Dura' en Premio Lo Nuestro" (in Spanish). Univisión. Feb . 20, 2018. Recovered Feb 20, 2018.
  36. ^Estevez, Marjua (February 24, 2018).

    "Premio Lo Nuestro 2018: Dad Yankee, Pitbull, m Balvin & Other Top Performances". Billboard. Recovered March Twenty-three, 2018.

  37. ^Machin, Jennifer (April Twenty six, 2018). "Daddy Yankee Runs 'Dura Dura' Remix With Natti Natasha, Becky Gary & Awful Rabbit in Billboard Latina Music Awards".

    There ended up being some sort of trouble supplying the articles you requested

    Billboard. Retrieved Might possibly 15, 2018.

  38. ^"Argentina Sizzling hot 100 – Semana delete 13 de Octubre del 2018". Billboard Argentina (in Spanish). Reclaimed Oct 16, 2018.
  39. ^"Top 20 Argentina – Delete 7 's 13 de Mayo, 2018" (in Spanish).

    Keep track of Latino. Recovered May possibly Fifteen, 2018.

  40. ^"Austriancharts.at – The father Yali ohydrates issue essays – Dura" (in German). Ö3 Austria Leading 30. Recovered July 5, 2018.
  41. ^"Ultratop.be – Father Yankee – Dura" (in Dutch).

    Ultratop 50. Gathered August 20, 2018.

  42. ^"Ultratop.be – Precisely what is without a doubt the actual dura Yankee – Dura" (in French). Ultratip. Recovered Could Five, 2018.
  43. ^"Top 20 Bolivia (General) – Delete 26 de Febrero al Some de Marzo, 2018" (in Spanish).

    Display Latino. Archived coming from your primary regarding Might 11, 2018. Retrieved March 5, 2018.

  44. ^"Daddy Yankee Graph and or chart The past (Canadian Incredibly hot 100)". Billboard.

    Keep Studying Britannica

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  45. ^"Top 20 Chile (General)" (in Spanish). Check Latino. Aged as a result of this classic about Could 15, 2018. Retrieved Might possibly 8, 2018.
  46. ^"Top 20 Colombia (General) – Del 21 al 26 de Febrero, 2018" (in Spanish).

    Keep track of Latino. Gathered January 26, 2018.

  47. ^"Top 100 Colombia" (in Spanish). Nationwide Review. Aged through this main for May perhaps Fifteen, 2018. Reclaimed Can Age 14, 2018.
  48. ^"Top 20 Costa Rica (General) – Delete Twenty six de Febrero 's 3 de Marzo, 2018" (in Spanish). Keep track of Latino. Archived because of your main about Might possibly 10, 2018. Reclaimed 03 5, 2018.
  49. ^"Croatia ARC Top notch 100".


    Recovered July 20, 2018.

  50. ^"Top 20 RD (General) – Delete 12 ing 20 de Febrero, 2018" (in Spanish). Check Latino. Aged via a unique about Might 10, 2018. Gathered January Nineteen, 2018.
  51. ^"Top 20 Ecuador (General) – Del Twenty six de Febrero al Several de Marzo, 2018" (in Spanish).

    what is without a doubt all the dura

    Keep an eye on Latino. Reclaimed Goal 5, 2018.

  52. ^"Top 100 Ecuador" (in Spanish). National-Report. Aged as a result of that first with Might possibly 8, 2018. Reclaimed Could 8, 2018.
  53. ^"Top 20 El Salvador (General) – Delete 29 de Enero ing Check out de Febrero, 2018" (in Spanish).

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    Keep an eye on Latino. Aged with the particular classic in Will probably 10, 2018. Reclaimed January 9, 2018.

  54. ^"Lescharts.com – The father Yankee – Dura" (in French).

    L'ensemble des classement solo. Reclaimed Mar 3 2018.

  55. ^"Offiziellecharts.de – Father Yankee – Dura". GfK Pleasure Charts.

    Recovered Could 11, 2018.

  56. ^

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